Mostrando entradas con la etiqueta Management. Mostrar todas las entradas
Mostrando entradas con la etiqueta Management. Mostrar todas las entradas

jueves, 31 de mayo de 2018

TCR Presents: History of Coffee Houses


When you want to share some exciting news with your friends, inspire new ideas, or get advice, you are likely to go to a coffee shop. It has been that way for centuries. Coffee shops had been places of learning; making business; as well as scientific, literary, political, philosophical, and economic debates; and of course, the typical gossiping here and there.

The Early History of Coffee Houses
Coffee was grown in Africa as early as the 9th century, but it didn't arrive to Europe until the 17th century. However, when it did, it was received with varying opinions. It still became popular, even with the people that detested its very existence.

The 18th century London coffee house was the center of much controversy, even to the point of the king trying to ban coffee from all over London and close these firsts establishments. For being the place for political discussion, some of the primal policies of our newly formed country might have been born in one of these places.

Coffee didn't come from a direct route from Africa, but slowly found its way to Britain through Mediterranean commercial routes with the Muslim world. Queen Elizabeth I, instigated her European neighbor’s wrath by opening up diplomatic relations with her newly discovered Moroccan and Ottoman friends, making up good trading relations and sea-faring agreements.

This trade allowed goods such as tea from Asia, coffee, and chocolate to enter England. The Middle East had coffee houses over a century before they appeared in England.

In 1652 Pasqua Rosee, a commoner, servant of a merchant trader and an immigrant from Ottoman Smyrna, opened the very first coffee-house in London, which later became known as "The Turks Head." Rosee’s coffee-house was located in St. Michael’s Alley, Cornhill, his first clientele were sailors of the Levant Company, the trading house that organized and regulated trade with the Ottoman Empire.

In 1662, the "Great Turk Coffee House" opened. According to popular belief, inside could be found a bust of Sultan Almurath IV himself, the most despicable tyrant that ever ruled the Ottoman Empire. The customer could purchase not just coffee, tea, and tobacco, but also chocolate. Some people even began to wear turbans in the coffee houses.

Possibly because of the Islamic culture, coffee-houses were perceived as a place for renegades of Christianity. The new interest in other cultures (and religions) continued past the fascination of the Middle East all of the ways to the "exotic" Orient.

Coffee-houses became popular very quickly, by 1663 there were around 83 coffee-houses in London. By the beginning of the XVIII century, there were as many as five or six hundred of them. Some very famous companies started as coffee-houses. An example of this is Lloyds of London, an insurance brokerage company, it began as Edward Lloyd’s coffee-house on Tower Street around 1688.

The coffee-house, which originated in the Middle East around 1511, was just a place to enjoy an exotic drink, but soon evolved into an establishment that helped to change the course of history. Before coffee-houses were built in London, the common gatherings took place at a pub or tavern. The first attraction to coffee might have been its newness or the excitement coming from the caffeine, but soon it became another reason to meet, and the coffee-house became a place for socializing.

FACT: some men spent so much time with their friends there, that their mail was delivered directly to the coffee-house instead of their home.

Another interesting fact is that almost every coffee-house allowed only male patrons (or clients), while women were relegated to the home or elsewhere for coffee. Not letting women into these coffee houses started a few problems, which were remarked in the "Women’s Petition Against Coffee" published in 1674. Which was just a mock petition, but rumors and claims against coffee drinking could have been taken seriously at the time, whether or not they were true.

Soon there was noticed a distinct difference between the pub and the coffee-house, rumors of the health benefits of coffee were in abundance, and most importantly, coffee-houses encouraged sobriety, rational thought, and a clear political discussion, whereas taverns merely provided a haven for excess and intoxication.

This wasn’t a place to escape the world and numb the senses, but rather a place to inform and debate current events and to create new ideas for how life should be. Until this time there didn't exist a "forum" of sorts for the merchant or trading class to have said discussions.

Then came the London Stock Exchange, with this atmosphere of bringing buyers and sellers together, setting standard market prices. The insurance mentioned above underwriter, Lloyd’s of London, began in 1688 in a small coffee-house with Lloyd providing a free information service on shipping, published as "Lloyd’s List." It prospered as a place for marine insurance, and as far as politics are concerned, men met in the coffee-house to discuss the latest political topics, even instigating fear in the king himself.

Some of our very own founding fathers may have sat in these early coffee-houses, discussing the future of the colonies or how our government should be, noting the pitfalls or failures of the monarchies of England and France.

Trivia: In 1675 King Charles II of England wrote an edict to have all of the coffee-houses shut down; however, after a long, hard-fought struggle with the owners of the coffee-houses and other businessmen, the proclamation was overturn.

The history of coffee is vast and deep, like a brown, hot, caffeine-filled sea. That Coffee Roasters brings you its past, but also the hot topics of the presents. Follow us on our social networks and write your comments on the section below.



Phone Number: (305) 821-8811

miércoles, 23 de mayo de 2018

Debunking Myths Around Coffee


Coffee, as a part of humanity, has come along with a plethora of questions, and in early attempts to answer them, we came up with some misconception, in turn resulting in myths when history perpetuated them. Putting away substances like alcohol and even cannabis, coffee is one of the most controversial substances we consume.

Common Myths and Misconceptions about Coffee
To bring some light into the subject and debunk some coffee-related myths, That Coffee Roasters decided to list some of the most common misconceptions around the beverage and explain the truth behind them.

Myth number 1: “Don’t drink coffee in the afternoon, it’ll give you insomnia.”
Caffeine is a stimulant chemical, this is a fact. But the caffeine in an average cup of coffee is quickly processed through the body, and most of this substance (an estimated 75%) is disposed of by the body in the following five hours, far away from nighttime.

Myth number 2: “Coffee can dehydrate you.”
Coffee is mostly water with natural additives. All of the H2O in a cup makes up for the dehydrating natural effects of caffeine, that are not strong enough for dehydrating a person when it’s diluted in water. Still, it shouldn’t be your drink of choice after a big game.

Myth number 3: “Got hangover? Drink coffee.”
Sure, it can reduce the grogginess the morning after a big party, and make you more alert as coffee often does. But it can’t cure the hangover.

Myth number 4: “Coffee can make you lose weight.”
Coffee has the property of enhancing the metabolism speed, but not for much and not for long, thus making it effective for dieting. Caffeine may reduce your desire to eat for a brief time, nonetheless.

Myth number 5: “Be careful, caffeine is highly addictive.”
This is only a half-truth myth because there could be some risks but the addiction is not as depicted on tv and media, coffee is not a gateway drug. Nonetheless, it stimulates the Central Nervous System; but the symptoms and withdrawal are nothing compared to real drugs.

Myth number 6: “Coffee will stunt your growth.”
This myth has been around forever, and it’s often said to children. However, the belief that coffee does stunt your growth is a lie. No scientific evidence supports this one.

Myth number 7: “Coffee causes heart diseases, cancer, etc.”
Yet again, no scientific evidence supports this myth. However, we always recommend avoiding excesses, even in coffee. If you suffer from high blood pressure, you might experience a temporary, yet not excessive, rise in your heart rate, but there is no scientifically proven link between caffeine and high cholesterol nor cardiovascular diseases.

Myth number 8: “Coffee is bad for pregnant women and their babies.”
Caffeine won’t directly harm a fetus. However, it’s advised that women should limit their daily caffeine intake to about one cup of standard coffee each day. Caffeine can reach the baby via the placenta, but no concrete studies are proving this to be harmful.

Myth number 9: “All coffee has the same amount of caffeine.”
Not all brews are the same, and some cups have a lot more caffeine than others. Not all coffee is created, grown or prepared equal, and this can definitely explain why some shops make coffee that gives you a little more buzz than others.

Did you believe in any of these myths? Or were you surprised by the truth? Don’t forget to leave your comments and questions on the section below, and follow us on out That Coffee Roasters social networks.



Phone Number: (305) 821-8811

miércoles, 8 de noviembre de 2017

Working on What You Love: How to Make a Career in the Coffee Industry

From baristas to entrepreneurs, there's a whole world of possibilities in the coffee industry.



Every morning, coffee fuels the energy of millions of workers around the world. Many of those workers dedicate themselves to coffee art. Although often an underappreciated field, as Allegra Strategies shared with us, you should thank the coffee industry for providing the 1.3 billion cups of coffee that are consumed around the world each day.

Over the last few years, the coffee industry has experimented an incredible growth, making from 60 to 80 billion dollars per year. Each day, more and more people are interested in this craft, especially in a culinary approach that this beverage offers to the most experienced. What was once considered only a part-time job to pay for college, today has potential to become a full-time career.

If you’re able to fuse your passion with your job, you’re considered one of the few lucky ones. However, it’s not an impossible task! If you’ve ever wondered how you can make a professional path out of your love for coffee, then you’ve come to the right place. You just need a lot of hard work and motivation for learning new things. Chances are everywhere!

The website Craft Beverage Jobs has divided different coffee jobs opportunities into four big areas. Depending on what you excel at and how much experience you have, you can choose from a variety of positions to give your best and increase your potential in the coffee industry. These areas are: hospitality, sales, marketing, and production.

Employment in hospitality has the better-known coffee jobs: baristas and coffee shop managers. According to the Speciality Coffee Association of America, baristas can earn $22,000 a year and rise it up to $24,500 with a professional certificate. It’s a good place to start if you want to get to know the real deal and learn all there is to know about coffee brewing.
As a barista, you have the responsibility to be the first connection between your customers and the whole production process that goes behind a cup of coffee. There is a lot of crafting and dedication in this art, so if you’re full of passion, patience, and love to serve, you can even sign up to the World Barista Championship and earn a place among the best ones of this field.

You always have the alternative to ascend and become a coffee shop manager or open your own cafe. You can focus on increasing sales and offer a unique experience for your customers, differentiating yourself from competition and becoming a reference in your area. Independent cafes are a trendy business nowadays, so if you want more details about how to successfully open a coffee shop, don’t forget to check our article right here.

Now, if you’re an experienced barista with knowledge of coffee's machines and products, you can also make a career in sales. Your level of expertise will be perfect to provide solutions to your clients and offer the best alternatives in the market, as well as to supervise coffee distribution and to advise customers on how to grow their businesses. Think you have a lot to teach? Then start selling right now!

The marketing world is perfect for creative coffee lovers ready to offer new ideas and think outside the box. If you’re good at communicating and connecting with people, you could set the difference between any other coffee brand in the market and a product full of soul and identity that attracts every customer around!

As the industry grows, competition does too. That’s why it’s so important to develop marketing strategies that fit your brand, whether it is a coffee shop, a coffee roaster business or anything else. Advertising, digital media, and product campaigns are some of the areas you can specialize in and combine with your knowledge and love for coffee.

If by any chance you want to continue your path in the coffee brewing world, then you can move on from being a barista to become a coffee roaster or taster. In this career, you will go beyond art and dive into science, techniques, and processes to understand what truly makes a cup of coffee great.

Being a coffee taster is as good as it sounds. You’ll be paid to taste different types of coffee, to give your insight and improve the product’s quality and its preparation process. You’re responsible for detecting defects, as well as rating and describing beverages using coffee terminology. Don’t be fooled: it’s pretty serious, and you need to know a lot about coffee to understand each cup's qualities and attributes.

And when it comes to coffee roasters, it’s not just about roasting coffee: it’s also about assisting buyers, getting the best beans, supervising coffee's blending and packaging and ensuring a proper quality control of each step of the process. You can start with self-teaching materials, or you can invest in programs and apprenticeships to master every single part of the job. One thing we can assure you is that it’s a career path full of rewards and dedication. Trust us, at That Coffee Roasters, we know!

Think big, be inspired, work hard, and trust your instincts. The coffee's world has a lot to offer, and you might be exactly what it needs!  


Do you already know where to start? Go on with it and find success!






Phone Number: (305) 821-8811


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