From Venezuela with Love: Venezuelan Specialty Coffee

"Un con leche, por fa," that's how you ask for a latte in Spanish! 

In 1819, Colombia and Venezuela were one big country: Great Colombia. Sometime later, the land separated into the modern nations they are now, but their briefly shared history left them with forever intertwined agriculture. Some years later, both countries would delve in almost simultaneously into the coffee world. Many know the richness of Colombia’s coffee history, but not many know about its sister, Venezuela, and the incredible specialty coffee that comes off this land.

Venezuelan Specialty Coffee

South America proved to be a fertile land for almost anything. From a variety of veggies to some strong cacao flavors, this country has always been successfully working in the rural terrain, to make it fantastic for their economy. And one thing Venezuelans have all in common is their wish to stand out as far as flavors go. That’s why they have been working throughout the decades to create unique bean breeds that offer a new twist on the traditional flavors people know and love.

Over its vast territory and even in a less-than-ideal soil, Venezuelans have harvested coffee crops, in the hopes of making specialty coffee. And the hard work paid off in numbers: their coffee it’s one of the most easily recognizable profiles in the caffeine world. Although its commercialization numbers decreased in the past decades, this South American nation is still the birthplace of many flavorful beans that spice up shops selections across the world.

But what are the characteristics of Venezuelan coffee? These depend on the cultivated region, so we’re going to break them down for you:

Maracaibo’s coffee: balanced acidity with peppered but sweet flavors. Can be found in Zulia, and while the high temperature and less-than-fertile soil might look like a detriment for the taste, it’s one of the richest flavors in the country.

Mérida’s coffee: with a light taste, and a combination of delicate profile and sweetness, this coffee is indeed one of the best in the country. It’s cultivated in the perfect terrain too: Andes mountains, with perfect precipitation to make any crop blossom.

Táchira’s coffee: rich flavors, with balanced acidity and sweetness. It’s the most similar to Colombian’s crops, but this offers a deeper yet more delicate chemical play, flavor-wise.

Caracas’ coffee: the best coffee in the country, with their distinctive flavor and perfect crops to vouch for it. Rich, dense and almost creamy, it balances acidity and sweetness in the right measure.

Want to know more about specialty coffee? Then stay tuned to our blog, here at That Coffee Roasters, we make sure to give you the right information to make your coffee experience something unique and fabulous! Contact us to get your business going with a roaster that creates distinctive blends for brands to taste unique and identifiable among the coffee alternatives.

More than coffee, it’s a roaster experience.

Venezuelan coffee is rich with an acid touch after the first sip.

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That Coffee Roasters

Phone Number: (305) 821-8811

2697 W. 76 Street, Hialeah, Florida 33016

Facebook: That Coffee Roasters

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How Coffee Houses and Coffee Roasters Can Work Together

As a roaster, you need to ask yourself: who is going to buy your coffee?

Just like the rest of the coffee industry, roasters ultimately work for one customer: the final consumer. If people don’t like the coffee they’re drinking, then they will not buy it from cafés and stores to which roasters are selling it to. This sounds fairly simple, but it’s actually not. Coffee has such a huge range of varieties that, if consumers and café owners don’t know what to expect, they might think that roasters have been selling them a bad product.

Because let’s face it: some coffees are not bad but just different. Some are more acidic and less sweet. Some are more floral and less earthy. It’s completely normal. Flavors depend on both coffee's origins and on which roasting method was used. However, consumers might be used to consuming mainstream types of coffee, so they might not buy exotic varieties. In those cases, café owners might complain to roasters for producing coffees that nobody seems to like.

Roasters can learn a lot about consumers from their clients. They can tell them which coffees are selling better and why, because roasters don’t really get to see the final product. It’s up to baristas and regular consumers to brew it. And if it’s not brewed correctly, then the results can be a bit disappointing. So by having a clear communication with café owners, roasters can learn things like:

• Who consumes their products.
• How educated they are about coffee.
• Which are their favorite flavors and how consistent they are with their preferences.
• What equipment and methods baristas use to brew it.

Does this mean that if you’re a roaster, you should leave specialty coffee roasting behind in favor of a mainstream production? Absolutely not! That’s still an extra value you can give to café owners and baristas. You can, very kindly, educate them about how different coffees taste better when using specific brewing methods and you can teach them how to sell each type of roasting and coffee. Sometimes, the problem isn’t that people don’t want to try something different, it’s that you haven’t sold that new product to them appropriately.

Besides, it could be a great marketing opportunity both for roasters and coffee houses. If you’re a roaster, you can work together with café's owners to organize workshops or live demonstrations in which you can teach your consumers all there is to know about coffee and how to identify and appreciate their different properties. You’ll give an extra value to your clients, and at the same time, you’ll be attracting new people and businesses to your brand.  

Every step in the coffee’s production process has its very own requirements and working styles. At That Coffee Roasters, we know how to seize every one of them to bring the best out of every bean. We want to have a great relationship with our customers so we can keep growing each day and continue to spread our love for the best drink that’s ever existed!

Be receptive to feedback.

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That Coffee Roasters

Phone Number: (305) 821-8811

2697 W. 76 Street, Hialeah, Florida 33016

Facebook: That Coffee Roasters

Instagram: thatcoffeeroasters

Coffee in Brazil: The Largest Production of Coffee in the World

The coffee plant was first brought to Brazil by French settlers back in the 18th century.

There’s no way to tell how many consumers have access to coffee in the world in this very instant. But what we can say for sure is that, from that whole percentage, there’s a 30% percent that belongs to Brazil. How did this country become such a large retailer of coffee? Let us take a journey to the past and see.

Historical background of Brazilian Coffee

Coffee and Brazil have a relationship that goes way back in time. The first plants to arrive Brazil were brought by French settlers in the early 18th century. Plantations of coffee began North of Brazil, and then they spread all over the country.

Back then, coffee was just being looked as a potential product whereas sugar cane represented the main source of economic stability. Things switched after 1820 when coffee began making its first steps in the exports market. It was then when the production peaked as the coffee plantations gained the fertile soils between the states São Paulo and Rio de Janeiro.

From that moment, the business of coffee rocketed to an unexpected level. It was in the late 19th century that coffee became the main sustain of Brazil and the number one drink Europeans and Americans wanted in their cups. The country grew along with those who had control of coffee production, the so-called “coffee barons” back then.

These barons became part of the political decisions in the country; they contributed to the Proclamation of the Republic and abolishment of slavery. No book of Brazil’s contemporary history doesn’t contain their influence. These new programs also opened doors for European workers to come over and work on the farms.

The Great Depression really hit the economy of Brazil in 1929. The prices of coffee bags went down drastically, causing thousands of bags to be burned in Brazil. The United States was the main buyer of the product, but the losses were too much.

The changes that Brazil would face during the Republic also contributed to the end of Coffee Era in the country, and together with it, came the decadence of the rural oligarchies’ influence. The commodity and its producers gradually lost its awareness and leadership in the Brazilian economy, preparing the ground for the growth of other economic activities.

After that, coffee managed to survive, and exports continue. Because of its uniqueness and value, it became the most valuable commodity of the country.

Brazil has a deep history with coffee, as you can see. Thanks to the success of this product, the country is as developed as it is today. That Coffee Roasters doesn’t only possess these beans, they also roast them perfectly, so there’s no reason not to contact them and get the best beans for your store or personal business! Make the call, and you’ll see it by yourself.

Brazil is the largest exporter of coffee in the world, not only for its effort in producing but the quality and flavor of the beans they export.

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That Coffee Roasters

Phone Number: (305) 821-8811

2697 W. 76 Street, Hialeah, Florida 33016

Facebook: That Coffee Roasters

Instagram: thatcoffeeroasters

The Taste of Mocha: Chocolate-Flavored Coffee

Coffee and chocolate are perfect for sweetening your day.

The development of taste in coffee depends on many different factors. First of all: the beans, how they were grown and harvested plays a prominent role. Then it all depends on the roaster who develops the final taste. With so many coffee profiles, people ask for what they know due to popularity. Mocha turns out to be one of those, but why? What makes this coffee so appealing? To begin, it’s a contrast of two flavors: coffee and chocolate.

The moment you ask for mocha, the barista already knows what to do: brew a dark roast to obtain a finely made espresso then combine it with steamed milk and chocolate. People often call it chocolate mocha, and even though the preparation varies, the classical features are these three. But in truth, the name had nothing to do with this preparation.

Origins of Mocha

The term mocha is dated back in 1773, and it didn’t initially mean the mixture of chocolate with coffee. The Mocha coffee beans are one variety of coffee that became widely known in Europe, and its name was originated from the port where these coffee beans came from (Al Mokha) in Yemen.

This naming caused certain confusion, making it an inaccurate name for future coffees. So it would be more precise to call these Yemen coffee beans (which are commonly known today as Arabica), to differentiate it from today’s preparation. The mocha beverage became of great popularity due to the combination of flavors: contrasting the softness of milk, sweet but strong flavor of chocolate and acidity of coffee.

Preparation of such brews demands skill and professionalism, which can be traced to the best roasters in the market. That Coffee Roasters are the ones who source the best coffee products. They know each profile standards that coffee undergoes. Get the best packages of quality beans no one else can offer!

This is a delicious coffee combination that appeals to the palates of sweet-lovers.

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That Coffee Roasters

Phone Number: (305) 821-8811

2697 W. 76 Street, Hialeah, Florida 33016

Facebook: That Coffee Roasters

Instagram: thatcoffeeroasters

Kenya: Specialty Sourcing of Coffee

Kenya has the most balanced and complex taste of all coffees out there.

Coffee can be perceived differently depending on the purposes it is used for. Daily consumers see it as a specialty product of interest whereas sellers take advantage of it for business. Kenyan manufacturers and farmers truly value coffee above all: for them, it’s a job, and a life sustain. The passion and effort they put can be seen in the annual exports of coffee. Keep reading to discover what makes this coffee so good.

Lands of Kenya

Kenya highlands are characteristic because of its acidic soil, the perfect amount of sunlight and rainfall that maintain coffee plants in optimal conditions. Kenyan coffee has some similarities with the “Colombian mild” type because of the higher altitudes where the fruit is grown. There’s a strong theory that states coffee could have been brought from Ethiopia (one of the sources coffee is believed to come from), but it wasn’t until 1893 that coffee trees were cultivated near Nairobi.

Kenyan coffee

Coffee beans grown in Kenya are known for its intense flavor, strong but pleasant aroma with notes of cocoa and sweetness. Tasting notes of this coffee are indicative of its intense presence, featuring winey richness and a dry aftertaste (much like Ethiopian coffee).

The balance of flavor of a good Kenyan coffee can be noticed. There are some notes of lemon or even pepper in it, which stay after tasting it. Overall, the taste is excellent in all senses, but not everyone is used to the tasting tones at first.

Starbucks is the main buyer of Kenyan coffee products. Curiously, the beans are roasted weeks and even months before being sold and shipped, which leads to some misconceptions around the ratings of coffee.

That Coffee Roasters share the same passion as Kenya’s farmers in the sourcing and production of the best coffee. They know how much value these beans hold, making their roasts more valuable in return. Contact them and get a taste of the best roasted coffee, directly from Kenya!

Kenyan coffee can be found at high altitudes, their constitution and shape are characteristic of East Africa climates.

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That Coffee Roasters

Phone Number: (305) 821-8811

2697 W. 76 Street, Hialeah, Florida 33016

Facebook: That Coffee Roasters

Instagram: thatcoffeeroasters

Coffee Packaging: The Safety of Packed Goods

Coffee bags are not only a way of transporting the beans, but ensurance that their quality remains intact.

There are a lot of things going on behind the trade of coffee products that escape, primarily, the sight of the customer. All procedures coffee follows to reach its final destination are quite rigorous and lengthy, but necessary altogether. While transporting, coffee beans require being protected from anything that might harm or damage their quality. This is why packaging is, in essence, one of the first thing coffee experts worry about.

Coffee packaging is the ultimate protection beans rely on when they’re being transported. Whether destined to industries, stores, shops and residential locations; seeds require being protected with bags that keep them in ideal conditions, no matter the purpose they’re sent for.

That Coffee Roasters know just how important it is to provide safety on their own quality products. For them, it’s not just about sourcing excellent coffee and developing the perfect roast, but offering packages that are 100% protected from anything that could potentially lower the quality of their coffee.

The moment your order arrives, you’ll be able to tell their packaging is a synonym of the coffee they make, which is high profile coffee of excellence. Given that, the only thing you must worry about is choosing the size and amount of coffee you’re willing to buy.

Logically, sizes are a typical feature when ordering, which is when most industries often prefer safer, small bags to verify the product is up to the standards first. For the joy of unsure buyers, That Coffee Roasters will gladly offer samples (2 to 4 oz bags) of roasted ground beans or whole green beans for customers to try. Think of any size for coffee packaging: they have it.

The main detail that sets them apart from other roasters is the size of production: they literally can roast everything from small batches to large quantities. You just have to name it, and it shall be done.

On the other hand, as a customer, you can provide them with your own labels, bags, and boxes if you want to.

Now that you’ve seen everything they have in store for you, it’s your turn to choose them and notice why they’re not the typical roasting company. Feel free to contact them now, and see it yourself.

Whether you're looking for little bags or huge amounts of coffee, there are specialized bags for each one.

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That Coffee Roasters

Phone Number: (305) 821-8811

2697 W. 76 Street, Hialeah, Florida 33016

Facebook: That Coffee Roasters

Instagram: thatcoffeeroasters